ABOUT US

 

Butik is a social enterprise active since 2018, committed to the enhancement and promotion of the Italian musical heritage and its places, with the mission of increasing music tourism in Italy.

Our team is composed of communication and cultural planning professionals, with expertise in marketing, advertising, social media, market research and call writing and many years of experience within the music industry.

 
 

 

 
 

GOALS AND IMPACT

 
 

Butik is committed to promoting the Italian territory, with a focus on marginal areas, through musical tourism projects, respecting environmental sustainability and integrity of local communities.

We collaborate with local tourism organisations to think up strategies for the development of the place from the destination's musical heritage.

We work with music venues and festivals to integrate existing promotion, creating a synergistic communication between the musical and territorial offer.

 
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OUR COMMITMENT TO SUSTAINABLE DEVELOPMENT

Butik's work focuses on the pursuit of some of the Sustainable Development Goals (SDGs) dictated by the United Nations 2030 Agenda, specifically wanting to put into practice actions that impact the following:

GOAL 8

DECENT WORK AND ECONOMIC GROWTH:

- Design and implement policies by 2030 to foster sustainable tourism that creates jobs and promotes local culture and productsi 

GOAL 11

SUSTAINABLE CITIES AND COMMUNITIES: 

 -Strengthen efforts to protect and preserve the world's cultural and natural heritage

- Support positive economic, social and environmental linkages between urban, suburban and rural areas by strengthening national and regional development planning  

 
 
 

WHAT DO WE DO?

RESEARCH

We quantify and map tourist and musical heritage to identify new opportunities for destination promotion.

We analyse the impact of music events on the territory.

DESIGN

We co-design together with local actors and implement territorial marketing strategies, creating synergies between music and tourism.

PRODUCTION

We create itineraries and promote destinations to discover Italy through music.

We integrate the communication of musical events.

FORMATION

We curate panels and conferences, offer lessons to deepen the knowledge of music tourism.

 

DO YOU WANT TO SUBMIT A PROJECT?

DO YOU WANT TO PARTECIPATE IN A CALL FOR PROPOSALS WITH US?

CONTACT US AND WE WILL EXPLORE TOGETHER HOW TO PROCEED AND

WHAT RESOURCES TO INVOLVE

 
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Alessandra Di Caro

Linkedin

co-founder & marketing manager

Alessandra manages communication and marketing strategies, also following fundraising and branding projects.

alessandra@wearebutik.com

Alessia Naldini

linkedin

co-founder & managing director

Alessia manages administration and b2b relations, also responsible for institutional relations and technical partnerships.

alessia@wearebutik.com

Marialuisa Rovetta

linkedin

co-founder & creative director

Marialuisa is responsible for the creative vision of projects, editorial content and public relations with partners and brands.

marialuisa@wearebutik.com